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i phone

buy

iphone 17

magichromatic

From â‚ą82900.00*
or ₹12983.00/mo. for 6 mo.‡

Get the highlights.

Design.

Even more delightful.
Even more durable.

Meet the new iPhone 17. Designed with contoured edges, thinner borders and durable materials like Ceramic Shield 2 on the front, it looks — and stays — beautiful. You can see and do more of everything you love on a 15.93 cm (6.3″) Super Retina XDR display.5 And enjoy smoother scrolling and more immersive gaming with ProMotion, with an adaptive refresh rate up to 120Hz. Take it for a spin.

 
 
 
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Cameras.

18MP Center Stage front camera. It’s a total frame changer.

The new front camera gives you flexible ways to frame your photos and videos — and so much more. Tap to expand the field of view and rotate from portrait to landscape without moving your iPhone. And when friends join the shot, the field of view expands so you get more friendsies in your selfies.

iPhone 17 front exterior with Dual Fusion Camera System, rear exterior, lavender color.

 
 
 

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  •  
 

iPhone 17 front screen showing group selfie in Center stage for photos feature

 

An all-new square sensor enables zoom and rotate options, for more flexible ways to frame selfies and videos. And it gets everyone in a group shot — automatically.

iPhone 17 screen using front and rear camera dual capture video of young girl running while man watches
iPhone 17 screen demonstrating stabilised video recording as man carries young girl on his shoulders
iPhone 17 front screen showing Centre stage for video calls feature as two friends talk
 

All 48MP rear cameras.
An evolution in resolution.

iPhone 17 has a 48MP Fusion Main camera with a 2x optical-quality telephoto and a 48MP Fusion Ultra Wide camera with 4x the resolution of the Ultra Wide camera on iPhone 16. And now Ultra Wide photos are 24MP by default, the perfect file size for high‑quality storing and sharing. So you’ll get stunning, super-high-resolution shots — up close or far away, indoors and out, in conditions that go from bright to low light. And at 256GB, it has double the starting storage of the previous model.7 So you can capture to your heart’s content — and beyond.

Five iPhone 17 devices, rear exterior, top left corner, Dual Fusion Camera System, colours: black, white, sage, mist blue, lavender

Smile. Snap. Share. Repeat.

  • 2x Telephoto.

    Close in or zoom out on your subjects with exceptional detail.

    Picture of a woman with 2x Telephoto camera feature

  • Clean Up.

    Remove unwanted objects, people and background distractions from your photos.8

    Apple Intelligence Clean Up tool highlighting a background object in a picture

  • Low-light and Night mode photography.

    Capture sharper, more detailed and brighter images with natural colours and reduced noise, even when it’s dark.

    Picture of a person taken with low-light camera feature

  • Latest‑generation Photographic Styles.

    Choose from different preset styles, including the new Bright option, to customise the tone, colour and look of your photos.

    Picture of a person taken with Photographic Styles camera feature

  • Macro.

    Take compelling close-ups and capture sharp details with incredible clarity.

    Picture of a dandelion taken with Macro camera feature

  • Pro-level videos.

    Record up to 4K 60 fps videos or enable Cinematic mode for theatre-quality results. And Audio Mix lets you adjust the way voices sound in your videos.

    iPhone 17, front exterior, video with Audio Mix feature in use child playing at a table with balloons
  •  
  •  

A19 chip. All‑day battery life.2

Power player.
Energy expert.

iPhone 17 devices spinning end over end, stopping on screens showing iPhone features
The A19 chip powers everything you do on iPhone, including Apple Intelligence features like Live Translation and Image Playground, and ProMotion for playing advanced AAA games. And with all-day battery life, you can work, watch and wander with no worries. If you need a quick top-up, just 10 minutes of charge gives you up to 8 hours of video playback with a high-wattage adapter.9

Up to50% charge in 20 minuteswith a 40W power adapter or higher10

Up to50% fasterCPU

Up to2.1x faster5‑core GPU

Up to11 more hoursvideo playback2

All in the family.

All the must‑haves.
All on iPhone.

The latest iPhone models come with tons to love. Helpful Apple Intelligence features such as visual intelligence and Writing Tools to make your every day easier.11 Fast, secure connections with Wi-Fi 712, Bluetooth 6, 5G connectivity13 and eSIM.14

iOS 26. New look.
Even more magic.

  • Learn more about iOS 26

  • Liquid Glass.

    The new iOS design reflects and refracts what’s beneath it in real time, dynamically adapting to your content across apps and devices.

    Colourful iPhone home screen with transparent Liquid Glass apps and widgets

  • A more vibrant Lock Screen.

    The time dynamically adapts to your photo wallpaper and notifications, keeping your subject in view. When you move your iPhone, your photo comes to life with a new 3D effect.15

    iPhone Lock Screen showing the time adapted to the Lock Screen photo

  • Call Screening.

    Automatically answers unknown callers. Once they share their name and reason for calling, your phone rings and you decide if you want to pick up.16

    iPhone app showing Call Screening feature in use

  • Hold Assist.

    Keeps your spot in line while you wait for a live agent and notifies you when they’re ready.17

    Phone app showing Hold Assist feature in use

  • Polls in Messages.

    Create a poll and let everyone in the conversation contribute and watch as the votes come in.

    Messages app showing Polls in Messages feature in use
  •  
  •  

Apple Intelligence.
Effortlessly helpful every day.

  • Learn more about Apple Intelligence

  • Visual intelligence.

    Search, ask questions and take action with the content on your iPhone screen.11

    Visual intelligence feature in use

  • Live Translation.

    Automatically translate texts in Messages,18 and get live translated captions in FaceTime and spoken translations in the Phone app.4

    Available in selected languages

    Live Translation in Messages feature in use showing translation from English to Spanish

  • Clean Up.

    Remove unwanted distractions with a tap. It’s a photo editing tool that stays true to the original intent of the photo.8

    Clean Up tool in use, highlighting a traffic cone to be removed from a photo

  • Genmoji.

    Make a Genmoji right in the keyboard to match any conversation. Want to create a sloth with a light bulb? You got it. Just provide a description.19

    A Genmoji created with Apple Intelligence

  • Writing Tools.

    Proofread your text and rewrite different versions until the tone and wording are just right, and summarise selected text with a tap.

    Writing Tools feature in use with options Proofread, Rewrite, Friendly, Professional and Concise
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  •  

Helpful features.
Just in case.

  • eSIM.

    A built-in eSIM provides seamless connectivity, flexibility, convenience and better security — perfect for travel.14

    iPhone 17, front exterior, using the Set Up Cellular feature to easily transfer a phone number with eSIM
    Learn more about eSIM

  • Crash Detection.

    Hardware sensors and advanced motion algorithms can detect a severe car crash and call for help if you can’t.20

    iPhone 17, front exterior, rounded corners, crash detection feature in use
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  •  

Worth the upgrade?
See for yourself.

A few ways iPhone 17 gives you more.

48MP Dual Fusion
camera system

 

18MP Center Stage
front camera

 

15.93 cm (6.3″) display with
ProMotion up to 120Hz5

 

Ceramic Shield 2
3x better scratch resistance1

 

Up to11 more
hoursbatteryvideo playback2

Up to2.1x
fasterGPU performance

Apple Trade In

Get credit towards a new iPhone when you trade in an eligible device.

Find your trade‑in value

Accessories.

Snap it on. Show it off.

Shop iPhone accessories
  • iPhone 17, back exterior, green case, green CrossBody strap attached

    Get carried away.

    Pair the new Crossbody Strap with Apple Silicone Cases and wear your iPhone everywhere you go, hands-free.

  • iPhone 17, back exterior with silicone case in yellow, Dual Fusion Camera System in top left corner, Apple logo centred

    Deck it out.

    Protect your iPhone by snapping on a Silicone Case with MagSafe in a beautiful colour.

  • iPhone 17, back exterior, Clear case with MagSafe, Dual Fusion Camera System top left corner

    Show your true colours.

    Pop on a Clear Case with MagSafe and let the gorgeous colour of your iPhone shine through.

Why Apple is the best
place to buy iPhone.

  • Shop iPhone

  • Apple Trade In

    Save on a new iPhone with a trade‑in.

    Get up to ₹25000.00–₹64000.00 in credit towards iPhone 17 when you trade in iPhone 13 or higher.**

    Hands exchanging trade-in iPhone 13 with Silicon cover, stickers on back exterior, for new iPhone 17 in the box.
     

  • Ways to Buy

    Monthly payment options are available.

    Choose the easy way to finance with convenient monthly payment options.

    Front of Apple Card, titanium finish
     

  • Personal Setup

    Make the most of your iPhone with an online session.

    Talk one-to-one with a Specialist to set up your device and discover new features.

    Apple devices and features, iCloud, iPhone with Face ID and charging cable, Camera, messaging, Messages.
     

  • Delivery and Pickup

    Get flexible delivery and easy pickup.

    Get free delivery or pickup at your Apple Store.

    Apple shopping bag in white color with Apple Logo near top
     

  • Guided Video Shopping

    Shop live with a Specialist.

    Let us help you find what you need and answer all of your questions, one-to-one over video.

     

  • Apple Store App

    Explore a shopping experience designed around you.

    Use the app to get a more personal way to shop.

    Apple Store App, shopping bag icon, blue
     
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Keep exploring iPhone.

  • Explore all iPhone

  • NewiPhone 17iPhone 17

    iPhone 17, back exterior, lavender colour, Dual Fusion camera system at top left, centred Apple logo, front exterior, lavender colour, Dynamic Island centred at top
    • Lavender
    • Sage
    • Mist Blue
    • White
    • Black

    Even more delightful.
    Even more durable.

    From â‚ą82900.00*
    or ₹12983.00/mo. for 6 mo.‡

    Currently viewing, iPhone 17

    Buy

    15.93 cm15.93 cm (6.3″)

    (6.3″) Super Retina XDR display5

    • 48MP Dual Fusion camera system

    • 48MP Fusion Main

    • 48MP Fusion Ultra Wide

    • A19 chip

    • 5-core GPU with Neural Accelerators

    Up to 30 hours video playback2

     

    Apple Intelligence3

    iPhone 17 has a beautiful, durable design that’s available in five refined colours. It features the new 48MP Dual Fusion camera system, the new Center Stage front camera for smarter group selfies and Dual Capture video. The powerful A19 chip delivers advanced performance and all-day battery life. Larger, 15.93 cm (6.3″) Super Retina XDR display with ProMotion up to 120Hz. 3x better scratch resistance with Ceramic Shield 2 front. Fast charge up to 50% in 20 minutes. Helpful Apple Intelligence tools like Clean Up and more.

  • NewiPhone AiriPhone Air

    iPhone Air, back exterior, Sky Blue colour, Fusion Camera System at top, centred Apple logo, front exterior, Sky Blue colour, Dynamic Island centred at top

    • Sky Blue
    • Light Gold
    • Cloud White
    • Space Black

    The thinnest iPhone ever.
    With the power of pro inside.

    From â‚ą119900.00*
    or ₹19150.00/mo. for 6 mo.‡

    Learn moreBuy

    16.63 cm16.63 cm (6.5″)

    (6.5″) Super Retina XDR display5

    • 48MP Fusion camera system

    • 48MP Fusion Main

    • —not applicable

    • A19 Pro chip

    • 5-core GPU with Neural Accelerators

    Up to 27 hours video playback2

    Apple Intelligence3

    iPhone Air is the thinnest iPhone ever, powered by the A19 Pro chip. It’s more durable than any previous iPhone, with a polished titanium frame, a 3x better scratch‑resistant Ceramic Shield 2 front and a 4x more crack‑resistant Ceramic Shield back. Smarter group selfies and Dual Capture video with the new Center Stage front camera. The 48MP Fusion Main camera with 2x Telephoto supports the latest advanced features like next-generation portraits and more. Immersive 16.63 cm (6.5″) Super Retina XDR display with ProMotion up to 120Hz. All-day battery life. Helpful Apple Intelligence tools like Clean Up and more.

Compare all iPhone models

iPhone 17 and the environment.

  • Learn more in our Product Environmental Report (PDF)

  • Made with 30% recycled material by weight.

     

     

  • Manufactured with 35% renewable electricity.

     

     

  • Ships in compact packaging for 35% more units per trip.

     

     
  •  
  •  

Our values lead the way.

  • A plan as innovative as our products.

    We’re committed to bringing net emissions to zero across our entire carbon footprint by 2030.

    Learn more about environment

  • Privacy. That’s Apple.

    Privacy is a fundamental human right. Every product and service is designed to help keep your data safe and secure.

    Learn more about privacy

  • Innovation that’s accessible by design.

    Our products and services are designed for everyone, with built-in features to help you do what you love, your way.

    Learn more about accessibility

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iPhone

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  • *Listed pricing is Maximum Retail Price (inclusive of all taxes).
  • ‡Includes instant cashback and No Cost EMI.
  • No Cost EMI is available with the purchase of an eligible product made using qualifying cards on 3- or 6-month tenures from most leading card issuers. Monthly pricing is rounded to the nearest rupee. Exact pricing will be provided by your card issuer, subject to your card issuer’s terms and conditions. Minimum order spend applies as per your card issuer’s threshold. No Cost EMI is not available to business customers and cannot be combined with Apple Store for Education or Corporate Employee Purchase Plan pricing. Card eligibility is subject to terms and conditions between you and your card issuer. Offer may be revised or withdrawn at any time without any prior notice. Terms apply.
  • Instant cashback is available with the purchase of an eligible product with qualifying American Express, Axis Bank and ICICI Bank cards only. Minimum transaction value of â‚ą10001 applies. Click here to see instant cashback amounts and eligible devices. Instant cashback is available for up to two orders per rolling 90-day period with an eligible card. Card eligibility is subject to terms and conditions between you and your card issuer. Total transaction value is calculated after any trade-in credit or eligible discount is applied. Any subsequent order adjustment(s) or cancellation(s) may result in instant cashback being recalculated, and any refund may be adjusted to account for instant cashback clawback; this may result in no refund being made to you. Offer may be revised or withdrawn at any time without any prior notice. Additional terms apply. Instant cashback is not available to business customers and cannot be combined with Apple Store for Education or Corporate Employee Purchase Plan pricing. Multiple separate orders cannot be combined for instant cashback.
  • â—ŠNo Cost EMI is available with the purchase of an eligible product made using qualifying cards on 3- or 6-month tenures from most leading card issuers. Monthly pricing is rounded to the nearest rupee. Exact pricing will be provided by your card issuer, subject to your card issuer’s terms and conditions. Minimum order spend applies as per your card issuer’s threshold. No Cost EMI is not available to business customers and cannot be combined with Apple Store for Education or Corporate Employee Purchase Plan pricing. Card eligibility is subject to terms and conditions between you and your card issuer. Offer may be revised or withdrawn at any time without any prior notice. Terms apply.
  • **Mac, iPad and Apple Watch trade-in is available only in-store in India. Apple Retail Online in India does not offer trade-in for Mac, iPad and Apple Watch. Trade‑in values will vary based on the condition, year and configuration of your eligible trade‑in device. Not all devices are eligible for credit. You must be at least the age of majority to be eligible to trade in for credit. Trade‑in value may be applied towards a qualifying new device purchase. Actual value awarded is based on receipt of a qualifying device matching the description provided when estimate was made. Sales tax may be assessed on full value of a new device purchase. In-store trade‑in requires presentation of a valid photo ID (local law may require saving this information). Some stores may have additional requirements. Apple or its trade‑in partners reserve the right to refuse, cancel or limit the quantity of any trade‑in transaction for any reason. More details are available from Apple’s trade‑in partner for trade‑in and recycling of eligible devices. Restrictions and limitations may apply.
  1. Compared with previous‑generation iPhone.
  2. All battery claims depend on network configuration and many other factors; actual results will vary. Battery has limited recharge cycles and may eventually need to be replaced. Battery life and charge cycles vary by use and settings. See apple.com/in/batteries and apple.com/in/iphone/battery.html for more information.
  3. Apple Intelligence is available in beta. Some features may not be available in all regions or languages. For feature and language availability and system requirements, see support.apple.com/121115.
  4. Live Translation in Phone and FaceTime is available for one-to-one calls in English (UK, US), French (France), German, Portuguese (Brazil) and Spanish (Spain) when Apple Intelligence is enabled on a compatible iPhone, iPad or Mac.
  5. The display has rounded corners that follow a beautiful curved design, and these corners are within a standard rectangle. When measured as a standard rectangular shape, the screen is 15.93 cm / 6.27″ (iPhone 17, iPhone 17 Pro), 16.63 cm / 6.55″ (iPhone Air) or 17.42 / 6.86″ (iPhone 17 Pro Max) diagonally. Actual viewable area is less.
  6. FaceTime calling requires a FaceTime-enabled device for the caller and recipient and a Wi‑Fi connection. Availability over a cellular network depends on carrier policies; data charges may apply.
  7. Available space is less and varies due to many factors. A standard configuration uses approximately 12GB to 24GB of space, including iOS 26 with its latest features and Apple apps that can be deleted. Apple Intelligence on-device models use approximately 7GB of space and can be deleted if Apple Intelligence is turned off. Turning on Apple Intelligence will download the models again. Apple apps that can be deleted use about 4.5GB of space, and you can download them back from the App Store. Storage capacity subject to change based on software version, settings and iPhone model.
  8. Clean Up is available in beta. For compatible devices and system requirements, see support.apple.com/en-in/121429.
  9. Testing conducted by Apple in July 2025 using pre-production iPhone 17 units and software, subscribed to LTE and 5G carrier networks, and USB‑C Charge Cable with Apple 40W Dynamic Power Adapter with 60W Max (Model A3351). Video playback consisted of a repeated 2‑hour 23‑minute HDR movie purchased from the iTunes Store. All settings were default except: Bluetooth was paired with headphones; Wi‑Fi was associated with a network; the Wi‑Fi feature Ask to Join Networks, Auto‑Brightness and True Tone were turned off. Fast‑charge testing conducted with drained iPhone units. All battery claims depend on adapter, settings, usage, environmental conditions, initial battery levels, network configuration,- and many other factors; actual results will vary.
  10. Testing conducted by Apple in July 2025 using pre-production iPhone 17, iPhone Air, iPhone 17 Pro and iPhone 17 Pro Max units and software, USB‑C Charge Cable with Apple 40W Dynamic Power Adapter with 60W Max (Model A3351), and Apple MagSafe Chargers (1-meter Model A3502 and 2-meter Model A3503) with Apple 30W USB-C Power Adapter (Model A2164) or Apple 40W Dynamic Power Adapter with 60W Max (Model A3351). Fast-charge testing conducted with drained iPhone units. Times measured from the appearance of the Apple logo as the unit started up. Charge time varies with adapter, settings, usage and environmental factors; actual results will vary.
  11. Visual intelligence is available on any Apple Intelligence–enabled iPhone. Some capabilities may not be available in all languages and regions. For more details, see support.apple.com/121115#visual-intelligence.
  12. Wi-Fi 7 available in countries and regions where supported.
  13. Data plan required. 5G is available in select markets and through select carriers. For details on 5G support, contact your carrier and see apple.com/in/iphone/cellular.
  14. Use of an eSIM requires a carrier that supports eSIM and a wireless service plan. See your carrier for details. To learn more, visit apple.com/in/esim
  15. Available on iPhone 12 and later.
  16. Available in Cantonese (China mainland, Hong Kong, Macao), English, French (Canada, France), German (Germany), Japanese, Korean, Mandarin Chinese (China mainland, Macao, Taiwan), Portuguese (Brazil) and Spanish (Mexico, Puerto Rico, Spain, US).
  17. Available in English (Australia, Canada, India, Singapore, UK, US), French (France), German (Germany), Japanese, Mandarin Chinese (China mainland), Portuguese (Brazil) and Spanish (Mexico, Spain, US).
  18. Live Translation in Messages is available in Chinese (Simplified), English (UK, US), French (France), German, Italian, Japanese, Korean, Portuguese (Brazil) and Spanish (Spain) when Apple Intelligence is enabled on a compatible iPhone, iPad or Mac, as well as on Apple Watch Series 9 and later, Apple Watch Ultra 2 and later and Apple Watch SE 3 when paired with an Apple Intelligence–enabled iPhone.
  19. Genmoji and Image Playground are available in English, French, German, Italian, Japanese, Portuguese (Brazil) and Spanish when Apple Intelligence is enabled on a compatible iPhone.
  20. iPhone 17, iPhone Air and iPhone 17 Pro can detect a severe car crash and call for help. Requires a cellular connection or Wi-Fi calling.
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Design.

Even more delightful.
Even more durable.

Meet the new iPhone 17. Designed with contoured edges, thinner borders and durable materials like Ceramic Shield 2 on the front, it looks — and stays — beautiful. You can see and do more of everything you love on a 15.93 cm (6.3″) Super Retina XDR display.5 And enjoy smoother scrolling and more immersive gaming with ProMotion, with an adaptive refresh rate up to 120Hz. Take it for a spin.

 
 
 
  •  

     
  •  

     

     
  •  

     

     
  •  

     

     
  •  

     

     
  •  

     

     
 
 
 
 

Cameras.

18MP Center Stage front camera. It’s a total frame changer.

The new front camera gives you flexible ways to frame your photos and videos — and so much more. Tap to expand the field of view and rotate from portrait to landscape without moving your iPhone. And when friends join the shot, the field of view expands so you get more friendsies in your selfies.

iPhone 17 front exterior with Dual Fusion Camera System, rear exterior, lavender color.

 
 
 

  •  
  •  
  •  
  •  
 

iPhone 17 front screen showing group selfie in Center stage for photos feature

 

An all-new square sensor enables zoom and rotate options, for more flexible ways to frame selfies and videos. And it gets everyone in a group shot — automatically.

iPhone 17 screen using front and rear camera dual capture video of young girl running while man watches
iPhone 17 screen demonstrating stabilised video recording as man carries young girl on his shoulders
iPhone 17 front screen showing Centre stage for video calls feature as two friends talk
 

All 48MP rear cameras.
An evolution in resolution.

iPhone 17 has a 48MP Fusion Main camera with a 2x optical-quality telephoto and a 48MP Fusion Ultra Wide camera with 4x the resolution of the Ultra Wide camera on iPhone 16. And now Ultra Wide photos are 24MP by default, the perfect file size for high‑quality storing and sharing. So you’ll get stunning, super-high-resolution shots — up close or far away, indoors and out, in conditions that go from bright to low light. And at 256GB, it has double the starting storage of the previous model.7 So you can capture to your heart’s content — and beyond.

Five iPhone 17 devices, rear exterior, top left corner, Dual Fusion Camera System, colours: black, white, sage, mist blue, lavender

Smile. Snap. Share. Repeat.

  • 2x Telephoto.

    Close in or zoom out on your subjects with exceptional detail.

    Picture of a woman with 2x Telephoto camera feature

  • Clean Up.

    Remove unwanted objects, people and background distractions from your photos.8

    Apple Intelligence Clean Up tool highlighting a background object in a picture

  • Low-light and Night mode photography.

    Capture sharper, more detailed and brighter images with natural colours and reduced noise, even when it’s dark.

    Picture of a person taken with low-light camera feature

  • Latest‑generation Photographic Styles.

    Choose from different preset styles, including the new Bright option, to customise the tone, colour and look of your photos.

    Picture of a person taken with Photographic Styles camera feature

  • Macro.

    Take compelling close-ups and capture sharp details with incredible clarity.

    Picture of a dandelion taken with Macro camera feature

  • Pro-level videos.

    Record up to 4K 60 fps videos or enable Cinematic mode for theatre-quality results. And Audio Mix lets you adjust the way voices sound in your videos.

    iPhone 17, front exterior, video with Audio Mix feature in use child playing at a table with balloons
  •  
  •  

A19 chip. All‑day battery life.2

Power player.
Energy expert.

iPhone 17 devices spinning end over end, stopping on screens showing iPhone features
The A19 chip powers everything you do on iPhone, including Apple Intelligence features like Live Translation and Image Playground, and ProMotion for playing advanced AAA games. And with all-day battery life, you can work, watch and wander with no worries. If you need a quick top-up, just 10 minutes of charge gives you up to 8 hours of video playback with a high-wattage adapter.9

Up to50% charge in 20 minuteswith a 40W power adapter or higher10

Up to50% fasterCPU

Up to2.1x faster5‑core GPU

Up to11 more hoursvideo playback2

All in the family.

All the must‑haves.
All on iPhone.

The latest iPhone models come with tons to love. Helpful Apple Intelligence features such as visual intelligence and Writing Tools to make your every day easier.11 Fast, secure connections with Wi-Fi 712, Bluetooth 6, 5G connectivity13 and eSIM.14

iOS 26. New look.
Even more magic.

  • Learn more about iOS 26

  • Liquid Glass.

    The new iOS design reflects and refracts what’s beneath it in real time, dynamically adapting to your content across apps and devices.

    Colourful iPhone home screen with transparent Liquid Glass apps and widgets

  • A more vibrant Lock Screen.

    The time dynamically adapts to your photo wallpaper and notifications, keeping your subject in view. When you move your iPhone, your photo comes to life with a new 3D effect.15

    iPhone Lock Screen showing the time adapted to the Lock Screen photo

  • Call Screening.

    Automatically answers unknown callers. Once they share their name and reason for calling, your phone rings and you decide if you want to pick up.16

    iPhone app showing Call Screening feature in use

  • Hold Assist.

    Keeps your spot in line while you wait for a live agent and notifies you when they’re ready.17

    Phone app showing Hold Assist feature in use

  • Polls in Messages.

    Create a poll and let everyone in the conversation contribute and watch as the votes come in.

    Messages app showing Polls in Messages feature in use
  •  
  •  

Apple Intelligence.
Effortlessly helpful every day.

  • Learn more about Apple Intelligence

  • Visual intelligence.

    Search, ask questions and take action with the content on your iPhone screen.11

    Visual intelligence feature in use

  • Live Translation.

    Automatically translate texts in Messages,18 and get live translated captions in FaceTime and spoken translations in the Phone app.4

    Available in selected languages

    Live Translation in Messages feature in use showing translation from English to Spanish

  • Clean Up.

    Remove unwanted distractions with a tap. It’s a photo editing tool that stays true to the original intent of the photo.8

    Clean Up tool in use, highlighting a traffic cone to be removed from a photo

  • Genmoji.

    Make a Genmoji right in the keyboard to match any conversation. Want to create a sloth with a light bulb? You got it. Just provide a description.19

    A Genmoji created with Apple Intelligence

  • Writing Tools.

    Proofread your text and rewrite different versions until the tone and wording are just right, and summarise selected text with a tap.

    Writing Tools feature in use with options Proofread, Rewrite, Friendly, Professional and Concise
  •  
  •  

Helpful features.
Just in case.

  • eSIM.

    A built-in eSIM provides seamless connectivity, flexibility, convenience and better security — perfect for travel.14

    iPhone 17, front exterior, using the Set Up Cellular feature to easily transfer a phone number with eSIM
    Learn more about eSIM

  • Crash Detection.

    Hardware sensors and advanced motion algorithms can detect a severe car crash and call for help if you can’t.20

    iPhone 17, front exterior, rounded corners, crash detection feature in use
  •  
  •  

Worth the upgrade?
See for yourself.

A few ways iPhone 17 gives you more.

48MP Dual Fusion
camera system

 

18MP Center Stage
front camera

 

15.93 cm (6.3″) display with
ProMotion up to 120Hz5

 

Ceramic Shield 2
3x better scratch resistance1

 

Up to11 more
hoursbatteryvideo playback2

Up to2.1x
fasterGPU performance

Apple Trade In

Get credit towards a new iPhone when you trade in an eligible device.

Find your trade‑in value

Accessories.

Snap it on. Show it off.

Shop iPhone accessories
  • iPhone 17, back exterior, green case, green CrossBody strap attached

    Get carried away.

    Pair the new Crossbody Strap with Apple Silicone Cases and wear your iPhone everywhere you go, hands-free.

  • iPhone 17, back exterior with silicone case in yellow, Dual Fusion Camera System in top left corner, Apple logo centred

    Deck it out.

    Protect your iPhone by snapping on a Silicone Case with MagSafe in a beautiful colour.

  • iPhone 17, back exterior, Clear case with MagSafe, Dual Fusion Camera System top left corner

    Show your true colours.

    Pop on a Clear Case with MagSafe and let the gorgeous colour of your iPhone shine through.

Why Apple is the best
place to buy iPhone.

  • Shop iPhone

  • Apple Trade In

    Save on a new iPhone with a trade‑in.

    Get up to ₹25000.00–₹64000.00 in credit towards iPhone 17 when you trade in iPhone 13 or higher.**

    Hands exchanging trade-in iPhone 13 with Silicon cover, stickers on back exterior, for new iPhone 17 in the box.
     

  • Ways to Buy

    Monthly payment options are available.

    Choose the easy way to finance with convenient monthly payment options.

    Front of Apple Card, titanium finish
     

  • Personal Setup

    Make the most of your iPhone with an online session.

    Talk one-to-one with a Specialist to set up your device and discover new features.

    Apple devices and features, iCloud, iPhone with Face ID and charging cable, Camera, messaging, Messages.
     

  • Delivery and Pickup

    Get flexible delivery and easy pickup.

    Get free delivery or pickup at your Apple Store.

    Apple shopping bag in white color with Apple Logo near top
     

  • Guided Video Shopping

    Shop live with a Specialist.

    Let us help you find what you need and answer all of your questions, one-to-one over video.

     

  • Apple Store App

    Explore a shopping experience designed around you.

    Use the app to get a more personal way to shop.

    Apple Store App, shopping bag icon, blue
     
  •  
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Keep exploring iPhone.

  • Explore all iPhone

  • NewiPhone 17iPhone 17

    iPhone 17, back exterior, lavender colour, Dual Fusion camera system at top left, centred Apple logo, front exterior, lavender colour, Dynamic Island centred at top
    • Lavender
    • Sage
    • Mist Blue
    • White
    • Black

    Even more delightful.
    Even more durable.

    From â‚ą82900.00*
    or ₹12983.00/mo. for 6 mo.‡

    Currently viewing, iPhone 17

    Buy

    15.93 cm15.93 cm (6.3″)

    (6.3″) Super Retina XDR display5

    • 48MP Dual Fusion camera system

    • 48MP Fusion Main

    • 48MP Fusion Ultra Wide

    • A19 chip

    • 5-core GPU with Neural Accelerators

    Up to 30 hours video playback2

     

    Apple Intelligence3

    iPhone 17 has a beautiful, durable design that’s available in five refined colours. It features the new 48MP Dual Fusion camera system, the new Center Stage front camera for smarter group selfies and Dual Capture video. The powerful A19 chip delivers advanced performance and all-day battery life. Larger, 15.93 cm (6.3″) Super Retina XDR display with ProMotion up to 120Hz. 3x better scratch resistance with Ceramic Shield 2 front. Fast charge up to 50% in 20 minutes. Helpful Apple Intelligence tools like Clean Up and more.

  • NewiPhone AiriPhone Air

    iPhone Air, back exterior, Sky Blue colour, Fusion Camera System at top, centred Apple logo, front exterior, Sky Blue colour, Dynamic Island centred at top

    • Sky Blue
    • Light Gold
    • Cloud White
    • Space Black

    The thinnest iPhone ever.
    With the power of pro inside.

    From â‚ą119900.00*
    or ₹19150.00/mo. for 6 mo.‡

    Learn moreBuy

    16.63 cm16.63 cm (6.5″)

    (6.5″) Super Retina XDR display5

    • 48MP Fusion camera system

    • 48MP Fusion Main

    • —not applicable

    • A19 Pro chip

    • 5-core GPU with Neural Accelerators

    Up to 27 hours video playback2

    Apple Intelligence3

    iPhone Air is the thinnest iPhone ever, powered by the A19 Pro chip. It’s more durable than any previous iPhone, with a polished titanium frame, a 3x better scratch‑resistant Ceramic Shield 2 front and a 4x more crack‑resistant Ceramic Shield back. Smarter group selfies and Dual Capture video with the new Center Stage front camera. The 48MP Fusion Main camera with 2x Telephoto supports the latest advanced features like next-generation portraits and more. Immersive 16.63 cm (6.5″) Super Retina XDR display with ProMotion up to 120Hz. All-day battery life. Helpful Apple Intelligence tools like Clean Up and more.

Compare all iPhone models

iPhone 17 and the environment.

  • Learn more in our Product Environmental Report (PDF)

  • Made with 30% recycled material by weight.

     

     

  • Manufactured with 35% renewable electricity.

     

     

  • Ships in compact packaging for 35% more units per trip.

     

     
  •  
  •  

Our values lead the way.

  • A plan as innovative as our products.

    We’re committed to bringing net emissions to zero across our entire carbon footprint by 2030.

    Learn more about environment

  • Privacy. That’s Apple.

    Privacy is a fundamental human right. Every product and service is designed to help keep your data safe and secure.

    Learn more about privacy

  • Innovation that’s accessible by design.

    Our products and services are designed for everyone, with built-in features to help you do what you love, your way.

    Learn more about accessibility

  •  
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  • *Listed pricing is Maximum Retail Price (inclusive of all taxes).
  • ‡Includes instant cashback and No Cost EMI.
  • No Cost EMI is available with the purchase of an eligible product made using qualifying cards on 3- or 6-month tenures from most leading card issuers. Monthly pricing is rounded to the nearest rupee. Exact pricing will be provided by your card issuer, subject to your card issuer’s terms and conditions. Minimum order spend applies as per your card issuer’s threshold. No Cost EMI is not available to business customers and cannot be combined with Apple Store for Education or Corporate Employee Purchase Plan pricing. Card eligibility is subject to terms and conditions between you and your card issuer. Offer may be revised or withdrawn at any time without any prior notice. Terms apply.
  • Instant cashback is available with the purchase of an eligible product with qualifying American Express, Axis Bank and ICICI Bank cards only. Minimum transaction value of â‚ą10001 applies. Click here to see instant cashback amounts and eligible devices. Instant cashback is available for up to two orders per rolling 90-day period with an eligible card. Card eligibility is subject to terms and conditions between you and your card issuer. Total transaction value is calculated after any trade-in credit or eligible discount is applied. Any subsequent order adjustment(s) or cancellation(s) may result in instant cashback being recalculated, and any refund may be adjusted to account for instant cashback clawback; this may result in no refund being made to you. Offer may be revised or withdrawn at any time without any prior notice. Additional terms apply. Instant cashback is not available to business customers and cannot be combined with Apple Store for Education or Corporate Employee Purchase Plan pricing. Multiple separate orders cannot be combined for instant cashback.
  • â—ŠNo Cost EMI is available with the purchase of an eligible product made using qualifying cards on 3- or 6-month tenures from most leading card issuers. Monthly pricing is rounded to the nearest rupee. Exact pricing will be provided by your card issuer, subject to your card issuer’s terms and conditions. Minimum order spend applies as per your card issuer’s threshold. No Cost EMI is not available to business customers and cannot be combined with Apple Store for Education or Corporate Employee Purchase Plan pricing. Card eligibility is subject to terms and conditions between you and your card issuer. Offer may be revised or withdrawn at any time without any prior notice. Terms apply.
  • **Mac, iPad and Apple Watch trade-in is available only in-store in India. Apple Retail Online in India does not offer trade-in for Mac, iPad and Apple Watch. Trade‑in values will vary based on the condition, year and configuration of your eligible trade‑in device. Not all devices are eligible for credit. You must be at least the age of majority to be eligible to trade in for credit. Trade‑in value may be applied towards a qualifying new device purchase. Actual value awarded is based on receipt of a qualifying device matching the description provided when estimate was made. Sales tax may be assessed on full value of a new device purchase. In-store trade‑in requires presentation of a valid photo ID (local law may require saving this information). Some stores may have additional requirements. Apple or its trade‑in partners reserve the right to refuse, cancel or limit the quantity of any trade‑in transaction for any reason. More details are available from Apple’s trade‑in partner for trade‑in and recycling of eligible devices. Restrictions and limitations may apply.
  1. Compared with previous‑generation iPhone.
  2. All battery claims depend on network configuration and many other factors; actual results will vary. Battery has limited recharge cycles and may eventually need to be replaced. Battery life and charge cycles vary by use and settings. See apple.com/in/batteries and apple.com/in/iphone/battery.html for more information.
  3. Apple Intelligence is available in beta. Some features may not be available in all regions or languages. For feature and language availability and system requirements, see support.apple.com/121115.
  4. Live Translation in Phone and FaceTime is available for one-to-one calls in English (UK, US), French (France), German, Portuguese (Brazil) and Spanish (Spain) when Apple Intelligence is enabled on a compatible iPhone, iPad or Mac.
  5. The display has rounded corners that follow a beautiful curved design, and these corners are within a standard rectangle. When measured as a standard rectangular shape, the screen is 15.93 cm / 6.27″ (iPhone 17, iPhone 17 Pro), 16.63 cm / 6.55″ (iPhone Air) or 17.42 / 6.86″ (iPhone 17 Pro Max) diagonally. Actual viewable area is less.
  6. FaceTime calling requires a FaceTime-enabled device for the caller and recipient and a Wi‑Fi connection. Availability over a cellular network depends on carrier policies; data charges may apply.
  7. Available space is less and varies due to many factors. A standard configuration uses approximately 12GB to 24GB of space, including iOS 26 with its latest features and Apple apps that can be deleted. Apple Intelligence on-device models use approximately 7GB of space and can be deleted if Apple Intelligence is turned off. Turning on Apple Intelligence will download the models again. Apple apps that can be deleted use about 4.5GB of space, and you can download them back from the App Store. Storage capacity subject to change based on software version, settings and iPhone model.
  8. Clean Up is available in beta. For compatible devices and system requirements, see support.apple.com/en-in/121429.
  9. Testing conducted by Apple in July 2025 using pre-production iPhone 17 units and software, subscribed to LTE and 5G carrier networks, and USB‑C Charge Cable with Apple 40W Dynamic Power Adapter with 60W Max (Model A3351). Video playback consisted of a repeated 2‑hour 23‑minute HDR movie purchased from the iTunes Store. All settings were default except: Bluetooth was paired with headphones; Wi‑Fi was associated with a network; the Wi‑Fi feature Ask to Join Networks, Auto‑Brightness and True Tone were turned off. Fast‑charge testing conducted with drained iPhone units. All battery claims depend on adapter, settings, usage, environmental conditions, initial battery levels, network configuration,- and many other factors; actual results will vary.
  10. Testing conducted by Apple in July 2025 using pre-production iPhone 17, iPhone Air, iPhone 17 Pro and iPhone 17 Pro Max units and software, USB‑C Charge Cable with Apple 40W Dynamic Power Adapter with 60W Max (Model A3351), and Apple MagSafe Chargers (1-meter Model A3502 and 2-meter Model A3503) with Apple 30W USB-C Power Adapter (Model A2164) or Apple 40W Dynamic Power Adapter with 60W Max (Model A3351). Fast-charge testing conducted with drained iPhone units. Times measured from the appearance of the Apple logo as the unit started up. Charge time varies with adapter, settings, usage and environmental factors; actual results will vary.
  11. Visual intelligence is available on any Apple Intelligence–enabled iPhone. Some capabilities may not be available in all languages and regions. For more details, see support.apple.com/121115#visual-intelligence.
  12. Wi-Fi 7 available in countries and regions where supported.
  13. Data plan required. 5G is available in select markets and through select carriers. For details on 5G support, contact your carrier and see apple.com/in/iphone/cellular.
  14. Use of an eSIM requires a carrier that supports eSIM and a wireless service plan. See your carrier for details. To learn more, visit apple.com/in/esim
  15. Available on iPhone 12 and later.
  16. Available in Cantonese (China mainland, Hong Kong, Macao), English, French (Canada, France), German (Germany), Japanese, Korean, Mandarin Chinese (China mainland, Macao, Taiwan), Portuguese (Brazil) and Spanish (Mexico, Puerto Rico, Spain, US).
  17. Available in English (Australia, Canada, India, Singapore, UK, US), French (France), German (Germany), Japanese, Mandarin Chinese (China mainland), Portuguese (Brazil) and Spanish (Mexico, Spain, US).
  18. Live Translation in Messages is available in Chinese (Simplified), English (UK, US), French (France), German, Italian, Japanese, Korean, Portuguese (Brazil) and Spanish (Spain) when Apple Intelligence is enabled on a compatible iPhone, iPad or Mac, as well as on Apple Watch Series 9 and later, Apple Watch Ultra 2 and later and Apple Watch SE 3 when paired with an Apple Intelligence–enabled iPhone.
  19. Genmoji and Image Playground are available in English, French, German, Italian, Japanese, Portuguese (Brazil) and Spanish when Apple Intelligence is enabled on a compatible iPhone.
  20. iPhone 17, iPhone Air and iPhone 17 Pro can detect a severe car crash and call for help. Requires a cellular connection or Wi-Fi calling.
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Developing With a Passion While Exploring The World.

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